UX (User Experience) is a big buzz word in technology today. But UX is nothing new, and it’s DEFINITELY not going anywhere! Considering the user’s experience is more important than ever these days, and it can really cost you if you ignore it… literally! Last year alone there were over 800 lawsuits against businesses who’s websites or apps didn’t meet accessibility standards, which is required under the Americans with Disabilities Act, Title III. Even without facing an actual lawsuit, it is so easy for negative user experiences to snowball into a business’ worst nightmare.
We all know that a positive user experience is important, but sometimes struggle with where to start with our own websites, products, apps or client work. But have no fear! Come learn some tools, skills and processes to start–or level up–your “UX-ing!”