{"id":477,"date":"2018-03-28T19:07:33","date_gmt":"2018-03-28T19:07:33","guid":{"rendered":"https:\/\/2018.chicago.wordcamp.org\/?post_type=wcb_session&#038;p=477"},"modified":"2018-04-04T18:37:26","modified_gmt":"2018-04-04T18:37:26","slug":"expanding-your-wordpress-based-business","status":"publish","type":"wcb_session","link":"https:\/\/chicago.wordcamp.org\/2018\/session\/expanding-your-wordpress-based-business\/","title":{"rendered":"Expanding Your WordPress-Based Business"},"content":{"rendered":"<p>In this talk, Jeff discusses ways that you can expand your WordPress plugin, theme, or maintenance business to simultaneously help your customers while increasing your sales.<\/p>\n<p>Jeff&#8217;s experience handling the marketing efforts for Gravity Forms has led to an immense amount of knowledge. Just as he&#8217;s done with Gravity Forms, a few quick changes can sometimes make the biggest impact.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In this talk, Jeff discusses ways that you can expand your WordPress plugin, theme, or maintenance business to simultaneously help your customers while increasing your sales. Jeff&#8217;s experience handling the marketing efforts for Gravity Forms has led to an immense amount of knowledge. Just as he&#8217;s done with Gravity Forms, a few quick changes can &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/chicago.wordcamp.org\/2018\/session\/expanding-your-wordpress-based-business\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Expanding Your WordPress-Based Business&#8221;<\/span><\/a><\/p>\n","protected":false},"author":13139909,"featured_media":0,"template":"","meta":{"jetpack_post_was_ever_published":false,"_wcpt_session_time":1524924900,"_wcpt_session_duration":3000,"_wcpt_session_type":"session","_wcpt_session_slides":"","_wcpt_session_video":"","_wcpt_speaker_id":[476],"footnotes":""},"session_track":[13411],"session_category":[],"class_list":["post-477","wcb_session","type-wcb_session","status-publish","hentry","wcb_track-track-1"],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p9ADYJ-7H","session_date_time":{"date":"April 28, 2018","time":"2:15 pm"},"session_speakers":[{"id":"476","slug":"jeffmatson","name":"Jeff Matson","link":"https:\/\/chicago.wordcamp.org\/2018\/speaker\/jeffmatson\/"}],"session_cats_rendered":null,"_links":{"self":[{"href":"https:\/\/chicago.wordcamp.org\/2018\/wp-json\/wp\/v2\/sessions\/477","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/chicago.wordcamp.org\/2018\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/chicago.wordcamp.org\/2018\/wp-json\/wp\/v2\/types\/wcb_session"}],"version-history":[{"count":1,"href":"https:\/\/chicago.wordcamp.org\/2018\/wp-json\/wp\/v2\/sessions\/477\/revisions"}],"predecessor-version":[{"id":695,"href":"https:\/\/chicago.wordcamp.org\/2018\/wp-json\/wp\/v2\/sessions\/477\/revisions\/695"}],"speakers":[{"embeddable":true,"href":"https:\/\/chicago.wordcamp.org\/2018\/wp-json\/wp\/v2\/speakers\/476"}],"author":[{"embeddable":true,"href":"https:\/\/chicago.wordcamp.org\/2018\/wp-json\/wporg\/v1\/users\/jeffmatson"}],"wp:attachment":[{"href":"https:\/\/chicago.wordcamp.org\/2018\/wp-json\/wp\/v2\/media?parent=477"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/chicago.wordcamp.org\/2018\/wp-json\/wp\/v2\/session_track?post=477"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/chicago.wordcamp.org\/2018\/wp-json\/wp\/v2\/session_category?post=477"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}